Creative Players·Chronicle

2016'3 Wonderful Debut

Creative Player officially debuted at the 2016 Shanghai DOMOTEX International Flooring Exhibition. The digital painted flooring shined brightly and attracted widespread attention. It officially announced to the world the establishment of Creative Player and the birth of a new category in the industry - digital painted flooring.

2016'6 Mentor Care

Former President of China Forest Products Industry Association 

and Industry Mentor

Mr. Zhang Senlin (1947-2018)

Visited Creative Players for guidance

President Zhang Senlin has been conscientious, open-minded, selfless, quick-thinking and insightful in his 39-year career. During his tenure as President of China Forest Products Industry Association, he has made outstanding and significant contributions to the rise of my country's wood industry from small to large and from weak to strong, the growth of many industry-leading companies, and the promotion of my country's wood industry to quickly become one of the world's major wood product producers. He has devoted his lifelong wisdom and energy and made outstanding and significant contributions. He was awarded the "Outstanding Contribution Award for China's Wood Industry" by China Forest Products Industry Association. President Zhang Senlin is highly respected and deeply respected and supported by people in the industry. We should always remember him!

2016'9 100% Italian original design

Italy, the capital of industrial design, Modena, officially signed a cooperation agreement with STYLGRAPH to establish the "Creative Players Global Design Center" to conduct in-depth research and experiments on floors and wall panels.

2016'10 Obtained FSC certification & CARB certification

2016'12 First appearance

Creative player products won the Red Cotton China Design Award·Most Beautiful Wood Design Award issued by Guangzhou Design Week

2017'1 Ready to go

Zhongshan Creative Player Home Furnishing Co., Ltd. Zhongshan Innomaster Building Materials Co., Ltd. was officially established Creative Player Dream Factory opening ceremony

2017'3 Shanghai DOMOTEX Exhibition 2017

Creative Players once again appeared at the Shanghai Domotex Flooring Materials Exhibition. At the exhibition, Mr. Wang Man, the current president of the China Forest Products Industry Association, announced that Creative Players became the vice president unit of the Forest Products Industry Flooring Association.

2017'10

Mr. Ye Kelin, Director of the Wood Industry Research Institute of the Chinese Academy of Forestry, visited Creative Players for a guided tour.

2018'2Sophia Strategic Cooperation

On the afternoon of February 5, Sophia Whole House Customization and Creative Player Home Furnishing Co., Ltd. signed a strategic cooperation agreement at Sophia Zengcheng Headquarters. At the ceremony, Ke Jiansheng, President of Sophia Group, and Liu Shuozhen, Chairman of Creative Player, signed on behalf of both parties, marking that Sophia and Creative Player have achieved resource sharing and complementary advantages, and jointly established a long-term, stable and close strategic partnership in floor-related projects, and made every effort to create a new system of spatial aesthetics.

2018'3 Shanghai DOMOTEX Exhibition 2018

Mr. Guo Quanfeng, Deputy General Manager of Creative Player, released the 2018 new products at the exhibition - CASABELLA Jialimei, Xiangxiang, and New Decorative Line Series.

Mr. Wang Man, President of China Forest Products Industry Association (center), Mr. Wang Biao, Vice President of Sofia Whole House Customization (right), Mr. Liu Shuozhen, Chairman of Creative Player (left), witnessed the official launch of the in-depth strategic cooperation between Creative Player and Sofia Whole House Customization.

2018'9

On September 28-29, 2018, the 2018 World Floor Industry Business Summit hosted by China Forest Products Industry Association and Huzhou Municipal People's Government kicked off in Huzhou, Zhejiang. The theme of the summit was "Green, Development, Harmony, and Win-Win". Industry leaders from all over the world gathered together to hold high-end forums on current international trade issues, floor intellectual property issues, brand development and policy support and other hot topics. Mr. Liu Shuozhen, Chairman of Creative Player, was invited by the organizing committee to become the chief speaker of the theme report of this summit. He shared how to respond to the future trend of change with innovative products and business models and segmented markets in the limited stock economy and secondary renovation of houses, although the economy in the macro environment is difficult to grow. In addition, Mr. Liu shared wonderful content about digital painted floors and wall panels on site, indicating that a new era of the flooring industry has been born.

2019'1

Domotex, the floor covering exhibition in Hannover, Germany

TISE, the Las Vegas Flooring and Stone Exhibition

2019 Dealer Annual Meeting

2019'8

On August 12, the strategic cooperation signing ceremony between Merry Meikai and Creative Players was successfully held

2020'7

On July 3, Creative Players·Domain Extraordinary 2020·VIP Core Dealer Meeting was successfully concluded

2020'8 "Wall-Floor Integration" Pilot Unit

On August 31, 2020, the ground-wall integration results release and concept exhibition opening ceremony was grandly held at C65, Hall 3.1, Shanghai National Convention and Exhibition Center. Leaders and guests from the State Forestry and Grassland Administration, China Forest Products Industry Association, and the Wood Industry Research Institute of the Chinese Academy of Forestry and representatives of related brands attended the opening ceremony.

2020'11 Strategic Cooperation between Shengxiang and Creative Players

As a leading enterprise in China's floor building materials industry, Shengxiang Group has always been known for its stability, brand excellence, quality assurance and high-quality services. It is also the first to advocate and promote the development direction of "floor and wall integration". On November 11, Shengxiang Group signed a strategic cooperation agreement with the innovative wall and floor brand Creative Players at the headquarters of Shengxiang Group. This "handshake" between the two parties will surely upgrade the cooperation between the two parties to a new level, allowing more design elements, diversified space applications and simple and convenient installation to better promote the implementation and continuous improvement of "floor and wall integration", and is committed to allowing more consumers to experience the new feelings brought by the "floor and wall integration" space aesthetics.

2021'5 No Creative Non-Wallboard

Creative Players 2021 Core Dealer Development Annual Meeting ended perfectly

Creative Players 2021 Core Dealer Development Annual Meeting was held on May 8, 2021. All-day activities, industry big-name forums, new product launches, players' talk, sales strategies and franchise policies, guaranteed to be full of dry goods and benefit a lot.